Privacy Policy

1. Information we collect

DataMetrixx collects the following information when you use our platform:

• Account data: full name, email address, company or organization name, and login password.
• Company data: legal name, line of business, organization size and other information provided during sign-up or account setup.
• Data uploaded to the platform: files, datasets, images and any other content you upload for processing and visualization.
• Usage data: information about how you interact with the platform, including pages visited, features used and activity logs.

2. How we use information

We use the information collected for the following purposes:

• Providing the Service: processing your data and generating visualizations, dashboards and reports according to the features you have subscribed to.
• Communications: sending notifications related to your account, service updates, security alerts and information about new features.
• Service improvement: analyzing usage patterns in aggregated and anonymized form to improve the user experience and develop new features.
• Support: handling help requests, resolving issues and providing technical assistance.

3. Storage and security

The security of your data is a priority for DataMetrixx. We implement the following protection measures:

• Cloud infrastructure: all data is stored on Amazon Web Services (AWS) servers in data centers certified under international security standards.
• Encryption in transit: all communications between your browser and our servers are protected with TLS/SSL.
• Encryption at rest: stored data is encrypted using enterprise-grade encryption algorithms (AES-256).
• Backups: automatic backups are performed periodically to ensure data can be recovered in any eventuality.

4. Data sharing

DataMetrixx does not sell, rent or trade your personal data or the data you upload to the platform. We only share information with third parties in the following scenarios:

• Infrastructure providers: we use Amazon Web Services (AWS) and AWS Cognito for hosting, processing and authentication. These providers operate under strict confidentiality and data protection agreements.
• Legal obligations: when required by law, court order or a competent government authority.
• Protection of rights: when necessary to protect the rights, property or safety of DataMetrixx, its users or the public.

5. Customer data

The data, files and content you upload to the platform are and will remain your exclusive property. DataMetrixx acts solely as a data processor of such data in order to provide the contracted Service.

Our multi-tenant architecture ensures complete data isolation between customers. Each organization's data is stored and processed independently, ensuring that no user can access another customer's information.

6. Cookies

DataMetrixx uses cookies minimally and exclusively for the following purposes:

• Session cookies: required to keep your session active while you use the platform. These cookies are deleted automatically when you close your browser or when the session expires.
• Authentication cookies: used to remember your sign-in status so you do not have to authenticate repeatedly.

We do not use tracking, advertising or third-party cookies for profiling purposes.

7. User rights

You have the following rights regarding your personal data:

• Access: you may request a copy of the personal data we hold about you.
• Rectification: you may request the correction of inaccurate or incomplete personal data.
• Erasure: you may request the deletion of your personal data and of the data uploaded to the platform.
• Portability: you may request an export of your data in a structured, commonly used format.
• Objection: you may object to the processing of your data for specific purposes.

To exercise any of these rights, please contact us at the email address provided in the contact section.

8. Data retention

We retain your personal data and the data uploaded to the platform for as long as your account remains active. If your account is cancelled:

• Your data will remain accessible for 30 days after cancellation, allowing you to export your information.
• After that 30-day period, all data will be permanently deleted from our systems and backups.
• Certain data may be retained for longer periods when required by legal or regulatory obligations.

9. Changes to this policy

DataMetrixx may update this Privacy Policy from time to time to reflect changes in our practices, technologies or legal requirements. Significant changes will be communicated to users through the platform or by email at least 15 days in advance.

We recommend reviewing this policy periodically. The date of the last update is shown at the top of this document.

10. Contact

If you have any questions, comments or requests regarding this Privacy Policy or the processing of your personal data, you can contact us at the following email address:

privacidad@datametrixx.com